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Reimagining Digital Experiences

At Hikari, we craft impactful design solutions that connect with audiences and enhance brand identities. Our work with RocketRunner, a SaaS platform for unlimited GitLab Runners, highlights our strategic and creative expertise.

  • Category: Branding
  • Client: Rocket Runner
  • Start Date: 23 January 2025
  • Handover: Ongoing
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Project Overview

Hikari was entrusted with the rebranding of RocketRunner and the creation of a landing page to align with its mission of delivering scalable, developer-friendly solutions for CI/CD pipelines. The project focused on crafting a modern and cohesive brand identity, including a new logo and color palette, to reflect RocketRunner's innovative and tech-forward ethos.

  • Brand Identity Development : We crafted a modern, cohesive visual identity, including a new logo, color palette, and typography, to reflect RocketRunner's innovative and tech-forward ethos.

  • UX/UI Redesign : We reimagined the platform's interface to ensure a seamless user experience, focusing on intuitive navigation, accessibility, and scalability for diverse

  • Landing Page Design : We designed a clean, user-friendly landing page to effectively communicate RocketRunner's core offerings and drive user engagement

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Challenges & Constraints

For the RocketRunner project, Hikari focused on branding the mark and designing a landing page that effectively communicated the platform’s offerings. The challenges we addressed included:

  • Establishing a Distinct Brand Identity.
  • Simplifying Technical Communication.
  • Ensuring Visual Consistency.
  • Optimizing for Engagement.
  • Scalability.

Projects Solution

Through close collaboration with RocketRunner's team, Hikari delivered a refined brand identity and a high-converting landing page. Key solutions included:

  • Crafting a developer-friendly yet approachable brand identity that resonates with both technical and non-technical audiences.

  • Designing a responsive, visually engaging landing page optimized for user engagement and lead generation.

  • Ensuring the branding reflects RocketRunner's commitment to innovation and reliability.

Final Result

In every branding and landing page design project, we focus on creating impactful visuals and clear communication. Our work for RocketRunner, for instance, involved crafting a modern brand mark and designing a user-friendly landing page that effectively showcased their scalable solutions, resulting in enhanced brand recognition and improved user engagement.

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